Ọrụ ndị ọrụ WhatsApp mụbara nke ukwuu na nkeji mbụ nke afọ a, dịka nchọpụta ọhụrụ sitere na MoneyTransfers.com. N'ezie, ọ na-akọ na ntinye aka onye ọrụ maka ngwa ozi nwere Meta abawanyela site na nnukwu 41%.
Uto a bụ n'ụzọ dị ukwuu n'ihi oke olu nke "ndị ọrụ ike" na-eji ikpo okwu kwa ụbọchị. Ọmụmụ ihe na-egosi na nhazi ọkwa nke ndị ọrụ na-anọchite anya 55% nke nkezi ndị ọrụ ikpo okwu kwa ọnwa. Ndị ọrụ nọ n'agbata afọ 18 na 34, ndị na-ejikwa Facebook ma ọ bụ Instagram (ma nke Meta nwere) karịa, nyere aka na nke a.
Esemokwu Russia-Ukraine nwekwara ike keere òkè na mmụba a, ebe ndị mmadụ na-eji ngwa ahụ na-ekwurịta okwu nke ọma gbasara ihe ọmụma karịa ka ọ dị na mbụ. N'ihe metụtara nke a, Telegram, dịka ọmụmaatụ, tokwara site na 15,5%, ma ọ bụ Line. 2022% nke ndị ọrụ nkezi kwa ọnwa (MAU) jiri ikpo okwu na nkeji mbụ nke 45, mmụba dị ukwuu site na 35% na nkeji iri na ise gara aga. Onye ozi ruru 16,4% MAU, nke sitere na 12% enwetara n'otu oge ahụ n'afọ gara aga.
Ị nwere ike ịmasị
Dabere na nyocha ahụ, WhatsApp na Messenger nwere oke ahịa ugbu a na United States. N'ihi ya, ngwa Meta ruru 78% nke ojiji ha n'ime oge ahụ. Agbanyeghị, Meta chere asọmpi na-eto eto site na nyiwe mmekọrịta ndị ọzọ, dị ka Telegram. N'ime afọ abụọ gara aga, ngwa asọmpi enwetala 22% ahịa, ma e jiri ya tụnyere naanị 1% na Q2020 14.
Ọ bụ ya mere Meta ji na-agbasi mbọ ike n'ọnwa ndị na-adịbeghị anya inye ndị ọrụ WhatsApp atụmatụ ọhụrụ bara uru. Ndị a gụnyere mmalite nke Ogbe na-achịkọta otu dị iche iche n'okpuru otu ụlọ, mmeghachi omume emoji na oke oke na ịkekọrịta faịlụ.
